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Course: Fundamentals of Marketing

Learn the core concepts of Marketing by 'Marketing by Vijay' fame Professor

Self-Paced

Description

Fundamentals of Marketing covers the core concepts in a very simple manner. The concepts covered in this course are as following:

1. What is Marketing?

2. Difference between Marketing and Sales

3. Marketing Mix - 4Ps of Marketing

4. Needs, Wants and Demand

5. Meaning and Importance of Marketing Research

6. Consumer Behaviour

7. Market Segmentation

8. Brand

9. Product Life Cycle

10. Advertising

What will I learn?

Students will learn the core concepts of marketing.

Who is the target audience?

Anyone who wants to get the answer to basic questions in Marketing like What is Marketing, Difference between sales and marketing, marketing research, consumer behaviour segmentation, brand and so on.

Please go to the course's link on Udemy for further detailed information and enrollment: Fundamentals of Marketing.