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    Piwyn Pywin (E)@Tuyển dụng

    public6 năm trước

    [HN/HCM] CGV Tuyển Dụng Các Vị Trí Trợ Lý, Chuyên Viên Về PR & Marketing 2018

    Hết hạn
    Địa điểm Địa điểm: Hà Nội; Hồ Chí Minh - Chuyên môn Chuyên môn: Marketing, Truyền Thông, PR - Tính chất công việc Tính chất công việc: Toàn thời gian

    CJ CGV trực thuộc CJ Group, một trong những tập đoàn kinh tế đa ngành lớn nhất của Hàn Quốc có mặt ở 21 quốc gia trên thế giới. CJ CGV là một trong top 5 cụm rạp chiếu phim lớn nhất toàn cầu và là nhà phát hành, cụm rạp chiếu phim lớn nhất Việt Nam. Mục tiêu của chúng tôi là trở thành hình mẫu công ty điển hình đóng góp cho sự phát triển không ngừng của ngành công nghiệp điện ảnh Việt Nam.

    1. [HCMC/HANOI] Film PR Executive

    Objectives: Plans, executes & evaluates PR activities of designated movies to hit distribution targets.

    Job Description:

    1. Film PR Planning and Execution

    • Takes part in the film screening, evaluate the films and conducts market/consumer analysis to support the planning process.
    • Actively joins the brainstorming sessions and contributes creative ideas to building the holistic Marketing and PR plan 
    • Is responsible for developing PR plan and social content plan.
    • Pitches PR stories with targeted media outlets to generate earned media coverage.
    • Conducts Premieres/Press screenings/Press conference and follow up for PR outcomes.
    • Writes press releases, MC/video clip scripts, facebook contents, and other related contents. Plans and manages photoshoots and filming to generate PR footage and creative materials to serve the media pitching process, for example, viral video clip, interviews, visuals/photos for social contents, etc.

    2. Media Relations:

    • Builds good relationship with journalists, KOLs/celebs, community/fanpage administrators, partners. 
    • Manage media promotion activities to ensure smooth execution and efficient outcomes .

    3. Other Tasks:

    • Manages the allocated PR budget and follow up payment process to vendors in a timely manner
    • Obtains Line Manager’s approvals of PR activities prior to execution, and makes PR reports at request.

    Requirements:

    • Bachelor Degree in Communications/Public Relations/Marketing/Journalism/Social Sciences/Foreign Languages (preferred but not a Must) with a good understanding and proven experience in PR.
    • 2-3 years work experience in the related fields of PR, Marketing, account services and advertising.
    • Demonstrates creativity, enthusiasm and a strong passion for movies
    • Ability to work independently under high pressure with tight deadlines
    • Strong project management skills with an ability to juggle multiple projects
    • Good interpersonal skills and communication skills to deal with stakeholders
    • A Can-do attitude, collaboration and willingness to go the extra mile
    • A strong sense of responsibility and attentions to details
    • High competency of working in a bi-lingual environment (Vietnamese and English)

    2. [HCM] Film Marketing Analyst

    Description:

    • Propose a marketing plan and implement advertising and promotion campaigns to launch new movies.
    • Be in charge of cinema servicing and relationship buildings with major business partners.
    • Coordinate closely with Cinema Manager and Cinema Marketing Manager to ensure all marketing activities/ campaigns in line with CGV’s directions.
    • Contribute ideas during brainstorming sessions for movie launching campaigns and others.
    • Pro-actively provide feedback/comment/input for local title treatment and other ad materials including but not limited to flyer copy, press release, etc.
    • Study and propose new tools of marketing to approach movie fans effectively and create interests on movies.
    • Provide support and assistance for publicity activities such as press screening, PR events to achieve department/company targets.
    • Pro-actively and strategically develop third-party joint promotions.

     

     

    Requirements:

    ​
    • University degree or higher with major in marketing or related fields.
    • 2-3 years working experience in the related fields of marketing, account servicing, advertising & media and publicity relation.
    • Knowledge in movie, entertainment and multi media industries.
    • Highly creative but detailed minded; strength in presentation.
    • Excellent communication and language skills (both English and Vietnamese).
    • Experience in working/liaison with international corporate clients and consumer brands.
     
    3. [HCM] PR Assistant

    Description:

    • Assists PR executive, marketing team in planning, coordinating and executing public relations activities, events to promote new movies and CGV’s image.
    • Assistant PR executive in coordinate with print, online, TV, Radio press to have good PR coverage.
    • Assist with design, production, editing, delivery and payment of invitation, clips, images and other marketing or PR material if needed.
    • Assists with writing and distributing new press release, information for movie or any event that is held by CGV.
    • Assist to update print, online, TV, Radio press with new movie schedule, movie information, movie image, trailer and other related clips.
    • Collect and clip all PR coverage from Print, Online, Radio, and TV to make PR report for each PR campaign on daily basic.
    • Work closely with marketing team, event helper to ensure best efficiency of the PR program and event.
    • Support marketing team to create and implement marketing plans to achieve target box office of each movie.
    • Follow-up on cinema promotion actions on a cycle basis.
    • Control merchandise promotion in cinema and newspaper, online, TV….
    • Together with Marketing Manager and marketing team to plan and manage the events for new movies.
    • Work with marketing team to come up with effective event concept that meets movie marketing guide lines.

    Requirement:

    • University/ College graduated.
    • Experience in PR/advertising/ Promotion role or adequate experience within 2 years.
    • Good at Office computer skills.
    • Good at press release writing.
    • Good at English.
    • Able to work under high pressure and work overtime.

    3/ [HN/HCM] PR Analyst

    Description:

    • Planning, directing, controlling, coordinating, participating and evaluating in all Public Relations programs in line with marketing strategy of each movie.
    • Update and localize all movies publicity materials from studio together with movies information and social activities to the public through media by organizing premiere, press conference, press screening, sending press release, etc.
    • Work closely with journalists for movie coverage opportunity and find the way to influence on press’s writing.
    • Follow up with all media press as well as celebrities and other influencers to make sure all PR plans being done effectively.
    • Planning, coordinating, controlling and evaluating movie promotion campaign for each movie include: media exchange, media promotion.
    • Develop media contacts, maintain and continuously improve relationship with press, especially press locate in HCMC.
    • Follow up media coverage for each movie or company’s activity and organize press clipping/PR report on a daily basis.
    • Organize high profile and high quality marketing and press events to promote films and other activities.
    • Be responsible for publicity materials. Produce press release or other publicity materials such as: clips, testimonial clips if needed.
    • Develop and implement media promotions to launch new movies.
    • Manage PR budgets.
    • Contribute ideas during brainstorming sessions for movie launching campaigns and others.
    • Pro-actively provide feedback/comment/input for local title treatment and other ad materials.
    • Support Film Marketing Manager and PR Manager to create and implement marketing plans to launch new movies and other CSR programs & take the lead in international children day and mid-autumn charity program.
    • Assign, supervise and review the activities of PR Assistant.
    • Work closely with PR manager to plan and execute all CSR activities of the company.
    • Assist PR manager in collecting materials for designing, producing and promote Movie Star magazine.
    • Execute other tasks assigned by PR Manager and Film Marketing manager from time to time.

    Requirements:

     
    • University degree or higher with major in marketing or related fields.
    • 2-3 years working experience in the related fields of marketing, account servicing, advertising & media and publicity relation.
    • Knowledge in movie, entertainment and multi media industries.
    • Highly creative but detailed minded; strength in presentation.
    • Excellent  communication and language skills (both English and Vietnamese).
    • Experience in working/liaison with local press and local celebrities.
    • Cheerful and friendly personality.
    • Strong people skills, and high team-spirited.
    • Able to work under tight time lines and on flexible hours.
    • Excellent in strategic public relations planning.
    • Good writing skills.
    • Experiences in measurement, evaluation, reporting.
    • Good media & celebrities relations.
    • Creativity.
    • Ability to influence people.

    4. How to apply:

    (*) Lưu ý: do hạn chế về mặt thời gian nên chỉ các ứng viên được lựa chọn vào vòng sau mới được liên hệ và phản hồi. Rất mong các bạn thông cảm.
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