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[HN] CGV Hà Nội Tuyển Dụng Film Marketing Analyst và PR Analyst 2017

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Địa điểm Địa điểm: Hà Nội - Chuyên môn Chuyên môn: Marketing, Truyền Thông, PR - Tính chất công việc Tính chất công việc: Toàn thời gian

We would like to warmly welcome potential applicants to share your updated CV to us at:

Office location: F8, CDC Building, 25 Le Dai Hanh, Hai Ba Trung, Hanoi

Email: [email protected]

Deadline: 15.04.2017

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FILM MARKETING ANALYST

What to do?

  1. Film Marketing Planning and Execution 
  • Takes part in the film screening, evaluate the films and conducts market/consumer analysis to support the planning process.
  • Actively joins the brainstorming sessions and contributes creative ideas to build the Marketing plan.
  • Reads and analyses detailed scripts of Local movies for distribution.
  • Supports to develop cross-channel Marketing plans, including OOH/FOH, print, TV Ad, Digital, event/activation, partnership/co-marketing, consumer promotion.
  • Executes the approved Marketing plan end to end in accordance with the agreed timeline, from design development, production, deployment, on-goingmonitoringand post-campaign evaluation.
  • Particularly for Local movies, develops film marketing materials (Poster package, trailers, POSM) by working with copyrighters and designers.
  1. Stakeholders Relationship Management:
  • Buildsgoodrelationship and takes care of Local producers in the North
  • Works closely and nurturesrelationshipwith contact points of cinemas in the North to ensure proper and effective implementation.
  • Supervises,manages and evaluates vendors’ performance to achieve KPIs.
  • Collaborates and extends support for partners on demand, for example, field trips, feasibility check, hospitality assistance, etc.
  1. Other Tasks:
  • Manages the allocated Marketing budget and follow up the payments to vendors in a timely manner
  • Obtains Line Manager’s approvals of Marketing activities prior toexecution,and makes Marketing reports at request.
  • Takes responsibility for the PO process and other administrative tasks related to the Marketing campaigns.
  • Assists Film Marketing Managers in other job assignments.

Requirements

  • Marketing/Communications degree (preferred but not a Must) with a good understanding about the Marketing Communications (Media, PR, Consumer Promotion, Event/Activation) 
  • 2-3 years work experience in the related fields of Marketing, account services, advertising, media and PR.
  • Demonstrates dynamism, good creativity and a strong passion for movies
  •  Be resilient and have an ability to work under high pressure with tight deadlines
  •  Strong project management skills with an ability to juggle multiple projects
  • Good negotiation, influencing and interpersonal skills when dealing with both internal and external stakeholders
  •  Excellent communication skills, time management and organizational skills
  •  A Can-do attitude and willingness to go the extra mile
  •  A strong sense of responsibility and attentions to details
  •  High competency of working in a bi-lingual environment (Vietnamese and English)
  • Excellent administrative skills and good computer literacy with key office tools, including Word, Excel, PowerPoint.

Benefits

13th salary payment and performance bonus

Premium Health care plan

Free film vouchers

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FILM PR ANALYST (6-month-contract)

What to do?

  • Planning, directing, controlling, coordinating, participating and evaluating in all Public Relations programs in line with marketing strategy of each movie. 
  • Update and localize all movies publicity materials from studio together with movies information and social activities to the public through media by organizing premiere, press conference, press screening, sending press release, etc.
  • Work closely with journalists for movie coverage opportunity and find the way to influence on press’s writing.
  • Follow up with all media press as well as celebrities and other influencers to make sure all PR plans being done effectively.
  • Planning, coordinating, controlling and evaluating movie promotion campaign for each movie include: media exchange, media promotion
  •  Develop media contacts, maintain and continuously improve relationship with press 
  • Follow up media coverage for each movie or company’s activity and organize press clipping/PR report on a daily basis.
  •  Organize high profile and high quality marketing and press events to promote films and other activities.
  •  Be responsible for publicity materials. Produce press release or other publicity materials such as: clips, testimonial clips if needed.
  •  Develop and implement media promotions to launch new movies.
  •  Manage PR budgets.
  •  Contribute ideas during brainstorming sessions for movie launching campaigns and others.
  • Pro-actively provide feedback/comment/input for local title treatment and other ad materials.
  • Support Film Marketing Manager and PR Manager to create and implement marketing plans to launch new movies and other CSR programs & take the lead in international children day and mid-autumn charity program.
  •  Assign, supervise and review the activities of PR Assistant.
  •  Work closely with PR manager to plan and execute all CSR activities of the company.
  •  Assist PR manager in collecting materials for designing, producing and promote Movie Star magazine
  •  Execute other tasks assigned by PR Manager and Film Marketing manager from time to time

Requirements

  • University degree or higher with major in marketing or related fields
  • 2-3 years working experience in the related fields of marketing, account servicing, advertising & media and publicity relation
  • Knowledge in movie, entertainment and multi media industries
  • Highly creative but detailed minded; strength in presentation
  • Excellent communication and language skills (both English and Vietnamese)
  • Experience in working/liaison with local press and local celebrities.
  • Cheerful and friendly personality
  • Strong people skills, and high team-spirited
  • Able to work under tight time lines and on flexible hours
  • Excellent in strategic public relations planning
  • Good writing skills
  • Experiences in measurement, evaluation, reporting
  • Good media & celebrities relations
  • Creativity
  • Ability to influence people

 

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