A - JOB DESCRIPTION

CRM Leader:

• Develop an experimentation strategy to identify the most effective incentive type for each user segment, based on historical data and business strategy.

• Build the customer journey and Develop Loyal customer group operation process

• Analyse the journey and optimize the adoption rate in each step by creating the incentive testing and campaign optimization.

• Proactively initiate ideas, validate ideas via data and local insights, draft test plan and propose budget and estimate performance

• Critically evaluate and define business metrics; develop analysis that lead to actionable insights to support the continuous optimization of incentives and campaigns

• Produce reports to update management on progress of incentive testing

• Manage the customer service team and develop CS operation process to listen and solve the customer feedback to ensure that our customer get the best experience in each of touchpoints.

• Digitalize customer policy and benefit for our Platform

• https://docs.google.com/document/d/1cc9yAfCCgSv6j3PbsuGBRd5VLiorkaIG5zzLTW76h38/edit?usp=sharing

SENIOR DIGITAL PERFORMANCE MARKETING

• Prepare, assign and execute digital media plans: setup & optimize ecommerce campaigns on channels such as: Google, Facebook, Tiktok, v.v in order to achieve the KPIs of ecommerce: orders, revenue, session, CiR, v.v and follow marketing strategy.

• Manage assigned budget, campaign authorizations and reconciliation process.

• Analyze efficiency of campaigns and propose to improve them.

• Report the effectiveness of campaigns to have a good sense of monitoring and optimization

• Troubleshoots media issues and relevant performance aspects to investigate the problems and suggest the solution.

• Track the performance of campaigns to ensure contribution of each channel.

• Work with other teams such as: campaign planner, design and tech to ensure the flow of work smooth and effective.

• Assist in the process of planning and other tasks assigned by Line Manager

• https://drive.google.com/file/d/1UGupplugJw83ZOpnlL-pop8Omdfx3sBd/view?usp=sharing

SENIOR BUSINESS DEVELOPMENT EXECUTIVE 

• Be accountable for increasing new brand acquisition and assortment growth on Dosi-in.com 

• Establish and cultivating positive relationships with key decision makers

• Provide market feedback to improve our product development and ecosystem services

• Research and develop action plan to achieve the company target  

• Develop and manage the brand base, including verifying brands identity, guiding brands to establish shops on Dosi-in.com, etc. 

• Prepare materials such as proposals, company profile, guideline, etc. for new brand approach and internal usage 

• Proceed and manage paperwork with brands (contract, etc.)

• Coordinate with Account team and others to deliver the best result for brands and company  

• Supervise executives & juniors to manage accounts and accomplish assignments in a timely and efficient manner 

• Other tasks are assigned by Line Manager

• https://drive.google.com/file/d/1qG1NV3_X2SjvLU_2ZcjmNkIRCGElmE1O/view?usp=sharing

B - BENEFIT:

• Work in the fast-paced and open start-up environment

• Opportunities to work cross-functionally and comfortable to contribute your ideas

• Opportunities to develop your career by involvement in planning and media channels

• Full package of compliance insurance: social insurance, health insurance and unemployment insurance.

• 13ᵗʰ month salary. Annual teambuilding & company trip

Please send your CV to [email protected] with the subject [DOSI GROUP - 0621] - Position - Full name as your application to this position. We’re looking forward to discussing with you.