Responsibilities:

A.    Marketing Plan

• Deeply understand the situation, market trends as well as the needs and tastes of consumers to propose and make Marketing plans which best serve the needs of consumers.
•  Build ideas, messages & images of the brand and of each specific Marketing campaign.
• Make plans for brand communication and marketing plan at sale point: promotion plan, customer interaction plan, customer care plan...
• Develop detailed plans for each marketing program/event. 

B.    Marketing activities’ organization & implementation

• Organize the approved marketing plan; monitor and evaluate the effectiveness of programs.
• Build and develop the brand through specific activities in line with the brand's orientation:
• Communicate and advertise for the brand;
• Develop/monitor standards and brand identity;
• Manage effectively the means of interacting with consumers and customers including both traditional and digital channels such as social networks, fan page, web,;
• Develop market and number of customers/consumers for the purpose of increasing sales and brand presence:
• Develop publications and sales support materials;
• Organize promotions, events, interactive activities with customers
• Take use of database from loyalty customers
• Organize market survey activities, understand demand of company's products, assess customer satisfaction

• Graduated from University, prefer major in Marketing, Business Administration, …
• At least 1.5 years experience in FMCG industry.
• Fundamental knowledge in brand marketing.
• Good communication skills (both in Vietnamese & English).
• Ability to adapt in new environment, enthusiasm, good presentation skills.

More detail in interview round due to company policy