Job Family Group Description - Communication & Marketing:

Gathers jobs relating to all areas of communication for every audience and channel. Conveys the image and identity of the brand.

Job Family Description -Marketing & Communication Management / Generalist:
Leads and contributes to all marketing and communication activities. Guides and supports decision-making on brand image and messages to our customers, employees and other external bodies.

Job Description

1. PR & COMMUNICATIONS

• Support the Store Manager and Marketing & Communications Director with local Communications Management in the Vietnam market, in accordance to regional and global strategies for PR, Advertising, Events and Consumer Management
• Provide reporting and co-ordination support to the planning and execution of Communications related strategies and activities
• Process invoices and update expenditure reports
• Prepare and submit key reports to Regional/Corporate teams as and when required
• Assist in arrangements for local celebrity and social media influencers
• Preparation and dissemination of press materials and the coordination of delivery of materials to and for Vietnam
• Liaise with Press for feature stories and coverage
• Respond to Press queries on product information (Eg. prices and material etc)
• Consolidation of monthly PR summary highlights, competitor editorial highlights
• Send weekly key clipping reports to Regional / Corporate teams and upload clippings to HQ portal
• Coordinate press loan schedule and deliveries locally and regionally
• Organize monthly magazines
• All other administration and coordination support

2. ADVERTISING

• Support the regional team in the planning of media plans and creative rotations
• Work with media agency to keep media plan (online Media Management System) updated
• Submit production requests to HQ for advertising materials

3. EVENTS

• Preparation of proposals and event run down
• Work closely with the various Departments in the execution of events and activities (Eg. Merchandising, VM, Retail etc)
• Preparation and submission of post-event reports

Job Requirement

• Diploma / Degree holder in a related discipline
• Minimum 2 – 3 years of experience in a similar capacity and industry
• Dynamic, motivational and well-connected in the luxury retail space
• Possess strong analytical, communication and interpersonal skills
• Strong connections with local Press, media and celebrities
• Results / objective driven and possess the ability to perform in a fast-paced environment

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