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[HCM] Tập Đoàn Mỹ Phẩm & Chăm Sóc Sắc Đẹp L'Oréal Vietnam Tuyển Dụng Online Brand Intern - Maybelline New York Full-time 2024

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GIỚI THIỆU CÔNG TY
Địa điểm Địa điểm: Hồ Chí Minh - Loại hình công ty Loại hình công ty: Công ty nước ngoài - Lĩnh vực kinh doanh Lĩnh vực kinh doanh: Thời Trang, May Mặc, Thẩm Mỹ, Làm Đẹp, Mỹ Phẩm - Quy mô công ty Quy mô công ty: Lớn (>= 250 người có BHXH) - website Website: Không có - fanpage Fanpage: Không có

Leading the world in beauty and pioneering the world of beauty tech; we are 86K employees across 150 countries on five continents. Our 36 international brands are divided into four unique Divisions: Luxe, Consumer Products, Active Cosmetics, and Professional Products. Our 36 international brands include Kiehl’s, Lancôme, Giorgio Armani Beauty, Yves Saint Laurent Beauté, Ralph Lauren, Clarisonic, Maybelline New York, Essie, Kérastase, IT Cosmetics, Prada Beauty, Biotherm, Shu Uemura, Viktor&Rolf, Maison Martin Margiela, Urban Decay, Redken, Vichy, La Roche-Posay, Diesel, Garnier, L’Oréal Paris, and more. 

Địa điểm Địa điểm: Hồ Chí Minh - Tính chất công việc Tính chất công việc: Thực tập; Toàn thời gian - Chuyên môn Chuyên môn: Hành chính, Nhân sự; Marketing, Truyền Thông, PR - Kinh nghiệm Kinh nghiệm: Không cần kinh nghiệm - Đừng lo! Chúng tôi sẽ đào tạo bạn từ đầu. Có kinh nghiệm là điểm cộng! - Mức lương Mức lương: Thỏa thuận
  • JOB RESPONSIBILITIES

Assist Online Brand Manager in executing E-campaign plan in all Online Consumer engagement Touchpoints (Livestream, Feed, Platform Social Post, CEM/CRM) that aligns with Brand Strategy and Thematic Mega Campaign Concept.

  • Livestream transformation
  • Take care of BAU livestream by transforming Content Library, Tool Test, Product card, and livestream visuals.
  • Planning and working with Agency to conduct Marathon Livestream including brand live & affiliate live: concept, visual, story, teasing video production and briefing to KOLs, visibility (thumbnail, banners, …). Livestream management on the spot.
  • Amplify and Maximize Social management: Create contents for Mega sales & Livestream teasing, minigame, announcement...across touchpoints.
  • Visibilities & Visual management
  • Conduct merchandising brief to deliver disruptive online creatives: Media assets (CPAS, AMS) and Platform Visibilities (SIS, On-site assets) for double day, BAU, Mid-month and Pay day.
  • Translate from Zone campaign guideline & activation calendar into detailed visual briefing to agency (SVC)
  • Brainstorming local thematic campaign ideas; follow up with both Internal Merch & External: Visual feedback, ensure Brand guideline & accurate content & timeline delivery.
  • GWP (Gift-with-purchase) management
  • Creative ideation for online GWP portfolio.
  • Sourcing and working with suppliers to deliver GWPs OTIF, while optimizing budget.
  • Managing Online Portfolio
  • New product listing: ensure A+ contents & visual assets in line with zone guidelines.
  • New bundle creation: working with multi stakeholders to create & active new online bundles.
  • Online Brand Campaign Execution
  • Assist in managing support system integrations on product properties, including but not limited to: FDR, COSMO, Salsify, Shopee, Lazada & Tiktok Shop Seller Center.
  • Collecting competitor’s metrics for benchmarking purpose
  • Tracking Online Brand KPIs: GMV, CR, AOV
  • PROFESSIONAL & TECHNICAL COMPETENCIES
  • Having open mindset & learning agility.
  • Being collaborative, detail-oriented and able to work between Sales & Marketing to drive sales results.
  • Strong Organizational skills (in terms of tasks prioritization, deadline management).
  • Strong analytical skill and data-driven mindset.
  • Interest in Online Brand Management will be a bonus.

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