Havi (E)@Tuyển dụng
5 tháng trước
[HN] Công Ty Phần Mềm FPT Software Tuyển Dụng Marketing Automation Intern (6-12 Month Internship) Full-time 2025







Thông tin thêm : https://bit.ly/3ijfCgI





Position Overview
We are seeking a motivated and detail-oriented Marketing Automation Intern to join our dynamic marketing team. This role is ideal for someone passionate about automation marketing, AI, and customer relationship management systems. You will gain hands-on experience working with Pardot (Salesforce Marketing Cloud Account Engagement) and Salesforce CRM to support marketing campaigns, lead nurturing, and data-driven decision-making.
Key Responsibilities
1. Marketing Automation Support:
- Assist in setting up and managing marketing campaigns, including email marketing and forms in Pardot.
- Optimize automation workflows, including lead scoring, segmentation, and campaigns.
2. Campaign Execution and Reporting:
- Monitor campaign performance, analyze engagement metrics, and prepare reports.
- Support A/B testing and optimization of marketing materials for improved performance.
3. Data Management:
- Ensure data integrity within Pardot and Salesforce by managing imports, exports, and deduplication tasks.
- Collaborate with sales and marketing teams to align on lead qualification criteria and ensure accurate data flow between Pardot and Salesforce.
4. Lead Nurturing and Engagement:
- Assist in creating and managing nurturing tracks to engage leads throughout the customer's journey.
- Work with the content team to personalize and optimize communication strategies.
5. Collaboration and Support:
- Partner with marketing, sales, and operations teams to align strategies and goals.
- Provide support for event marketing efforts, webinars, and other lead-generation activities.
Qualifications
- Recently graduated or currently enrolled in 3rd or 4th year of a Bachelor's degree in Marketing, Business, IT & Communications, or a related field.
- Familiarity with marketing automation tools and willingness to learn (experience with CRM is a strong plus).
- Basic HTML coding skills are also a strong plus.
- Strong analytical skills and attention to detail.
- Excellent communication and organizational abilities.
- Ability to work independently and as part of a team in a fast-paced environment.
What We Offer
- Hands-on experience with leading marketing automation tools and AI functions.
- Mentorship and training opportunities to develop your marketing skills.
- Exposure to cross-functional teams and projects in a dynamic environment.
- Potential opportunity for a full-time role based on performance.
408 lượt xem